Title: Choosing the Right Counselor for You

Title: Digital Marketing for Therapists: 3 Easy Changes You Can Make Today To Increase Referrals

Presenter: Connor McClenahan, PsyD

Description: The core of all marketing efforts is not to get more clients but to how counselors can help clients get from point A to point B or move from a place of pain to a place of hope. In this content previously presented at the ACA 2023 Professional Practice Summit, Dr. Connor McClenahan discusses three easy changes counselors can make today to increase their referrals. Counselors who register for this CE will develop an understanding of how to craft their message and what it is they are trying to say to whom while connecting from an empathetic place. Counselors will also learn about and apply empathetic copy and strategic marketing planning.

Title: Doing Counseling: Developing Your Clinical Skills and Style

Presenters: Jude T. Austin, III, PhD, LPC, LMFT and Julius A. Austin, PhD, LPC

Description: When imagining what a counselor looks like, most don’t picture them wearing a crisp pair of Jordans in session. Jordans may not be your thing, but what is your thing and how intentionally do you do your thing in session? This session is all about helping you sharpen your clinical skills and develop your therapeutic style. The presenters will cover a wide range of topics while breaking down the therapeutic process. Join them as they talk shop in a real, unfiltered, vulnerable and humorous discussion.

Title: Neuroscience-Informed Counseling: Brain-Based Clinical Approaches, Second Edition

Title: Reality Therapy and Self-Evaluation: The Key to Client Change

Title: Relationships in Counseling and the Counselor´s Life

Title: Thriving in Private Practice: Strategies for Creating Impact and Income in Counseling

Presenter: Christy Pennison, LPC-S

Description: Unlock the secrets to success and fulfillment in your counseling career. In this webinar, we'll guide you through the process of developing a comprehensive business plan and vision that aligns with your unique practice goals and values. From setting strategic objectives to identifying your target market and crafting financial plans, you'll gain the clarity and direction needed to propel your practice forward. But it doesn't stop there. We'll delve into a variety of proven marketing strategies tailored specifically to counseling practices. Whether you're interested in mastering digital marketing techniques, expanding your professional network through strategic networking, or making a difference in your community through outreach initiatives, we've got you covered.

Title: The Art of Integrative Counseling, Fourth Edition